The Complete Guide to Basic Keyword Research
People Buy and Research Using Keywords According to Internet Live Stats, Google receives more than 70,000 searches per second. What do you use when you use Google? Keywords or a word combination called keyphrases. In doing so, Google will look for the most useful, relevant, and updated information regarding the topic. Two kinds of keywords exist: one that shows...
Merging Online and Offline Marketing Strategies In 2019
Merging online and offline marketing efforts maximizes your efforts effectively In this world, both digital and offline worlds combine. Therefore, it makes sense to make the brand’s personality, branding, aesthetics, and other aspects similar in both marketing realms. True enough, offline marketing budgets take more budget than its digital counterpart. However, both...
The Importance of LinkedIn For Your Business
What is LinkedIn? If you’re thinking of going digital with your advertising, most marketing strategists will up-front recommend putting your company page on Facebook. Indeed, it makes sense because billions of people view content and spend hours on the gigantic social media network. However, wise marketers will tell you to put your company profile on professional social network LinkedIn....
Why WordPress Updates Are Critical To Your Website
WordPress started life way back in 2003. Back then, this humble Content Management System (CMS) was used primarily by bloggers to create simple and personal websites. It was in 2008 when WordPress started to expand the repertoire of their program. Custom themes were now adopted and will set the stage for bigger things to come. Nowadays, WordPress is no longer just for bloggers. The program has...
Why Not Having A Website Is A Death Sentence For Your Business
Online marketing is becoming a critical tool for businesses to generate sales. Quite interesting, because just a few decades ago, a lot of companies were quite hesitant putting a lot of money online. The view back then was more, “Why would I need to have a business website when I don’t have any plans selling online?” Back then, that was actually a valid question. However, the times have...
How to Get Amazing Reviews for Your Business
Nothing can bring a company to its knees than a lot of terrible reviews. Whether you are a small enterprise or a multinational conglomerate, a vast negative reputation will make you fear for your survival. Bad reviews can quickly turn into PR nightmares as well as risk throngs of potential customers turning away from you. If you need some convincing then here is some food for thought....
Why You Need To Use Google My Business
If you want to do some SEO but is having a hard time with all the technical stuff, then Google My Business might be your best bet to start with. It is an easy way to get more exposure for your business. Interestingly, a lot of companies overlook this and go ahead with the more popular SEO methods. Which is a shame, because according to Moz, Google My Business ranks number 1 when it comes to...
Future Proof Your Business With The Hottest Online Marketing Tools
There is no denying it, the internet has forever changed the ways businesses sell to customers. The truth is, nearly all companies are realizing the marketing potential of the online world. One might even say that the internet is the biggest marketing opportunity for sellers since the early days of print ads and TV commercials. It is truly remarkable how a few decades could drastically change...
10 Forms of Online Marketing
As an online marketing company in Denver, one thing that we hear a lot is that many business owners just aren’t aware of what online marketing opportunities are out there. The online marketing world changes so often that it can be hard to keep up – which is why we do the hard work for you. Here are ten types of online marketing that we use to help your company succeed. 1. Video Marketing Video...
