Responsive Web Design: What Is It?
There’s so much to keep track of when it comes to building your company’s online presence. Not only do you have to craft an attractive, informative website, but you also have to keep up with social media and set up an email campaign strong enough to not immediately be filed as spam or trash. With so much to handle, it’s no wonder business owners become overwhelmed or simply...
Tool to help prepare for Google’s new mobile first index
Within the next couple of months, Google is going to roll out its mobile first index. This new roll out will only be a problem for sites that have not opted for a mobile responsive website. If this is the first time that you are hearing about “Mobile first index” then what it means is that the search listings that Google will create and rank are based on the mobile version of your content....
Steps for Effective Social Media Marketing
Social media marketing is different from other types of marketing. When developing your social media marketing plan in Denver, don’t forget the basics. 1. Encourage interaction. Social media marketing is all about interaction. Think of it as being at a party with someone you like—you want to keep the conversation flowing. The last thing you want is to talk only about yourself, because the...
Proximity Is Emerging As the New King of Local Search Results
A recent study by Moz has revealed that proximity is the new king of the local search, meaning that it is the now #1 factor in ranking local search results. Say you search for a local business, i.e., a restaurant, using a mobile device in a very small city; your results are probably going shows all of the restaurants in the city listed out on the map. However, in a bigger city, the shops that...
How to Generate Leads by Using Pay Per Click Marketing
There is no question that content is king when it comes to search engine optimization (SEO). However, ranking in the search engines organically takes time and effort. If you want your business in Denver, CO to be found right away, then it may be time to consider using pay per click advertising. What is Pay Per Click Advertising? Pay per click advertising, which is often shortened to just PPC...
Time to Make Sure Your Business Is on Google My Business
One of the most important keys to making sure your business is successful these days is making sure your business is easy to find. This is not as easy as it sounds, though. The process of making sure your company stands out from your competitors can be both time consuming and difficult. The answer though is Google My Business! Google My Business has helped local businesses gain more exposure...
What Does It Mean To Have A Responsive Site?
In this digital age, it is important that every business has a website. This allows potential and current clients and customers to view your products and services. It also allows people to evaluate what you offer as a business and easily access answers to questions they may have regarding your company near Denver, CO. Often, customers will choose a company to work with based on the website and...
4 Tips to Get Your Denver Business to Show Up in Google
Google recently made a change to the number of business shown during a search from a 7-pack, to a 3-pack, and this has had a major impact on local SEO. Many businesses had a hard time getting featured when there were seven spots available. Now getting your Denver business into one of the top three spots can seem like rocket science. The good news is that you don’t need a rocket scientist to...
Let’s Show Off Your Positive Customer Reviews & Testimonials!
You probably already know how much of an impact positive customer reviews have regarding marketing your services and products. Reviews break down those barriers your potential customers may have when deciding to do business with you or not. Having positive customer reviews and testimonials brings a lot of credibility to you and your business. With this credibility your business will ultimately...