Why WordPress Updates Are Critical To Your Website
WordPress started life way back in 2003. Back then, this humble Content Management System (CMS) was used primarily by bloggers to create simple and personal websites. It was in 2008 when WordPress started to expand the repertoire of their program. Custom themes were now adopted and will set the stage for bigger things to come. Nowadays, WordPress is no longer just for bloggers. The program has...
Why Not Having A Website Is A Death Sentence For Your Business
Online marketing is becoming a critical tool for businesses to generate sales. Quite interesting, because just a few decades ago, a lot of companies were quite hesitant putting a lot of money online. The view back then was more, “Why would I need to have a business website when I don’t have any plans selling online?” Back then, that was actually a valid question. However, the times have...
How to Get Amazing Reviews for Your Business
Nothing can bring a company to its knees than a lot of terrible reviews. Whether you are a small enterprise or a multinational conglomerate, a vast negative reputation will make you fear for your survival. Bad reviews can quickly turn into PR nightmares as well as risk throngs of potential customers turning away from you. If you need some convincing then here is some food for thought....
Why You Need To Use Google My Business
If you want to do some SEO but is having a hard time with all the technical stuff, then Google My Business might be your best bet to start with. It is an easy way to get more exposure for your business. Interestingly, a lot of companies overlook this and go ahead with the more popular SEO methods. Which is a shame, because according to Moz, Google My Business ranks number 1 when it comes to...Future Proof Your Business With The Hottest Online Marketing Tools
There is no denying it, the internet has forever changed the ways businesses sell to customers. The truth is, nearly all companies are realizing the marketing potential of the online world. One might even say that the internet is the biggest marketing opportunity for sellers since the early days of print ads and TV commercials. It is truly remarkable how a few decades could drastically change...
10 Forms of Online Marketing
As an online marketing company in Denver, one thing that we hear a lot is that many business owners just aren’t aware of what online marketing opportunities are out there. The online marketing world changes so often that it can be hard to keep up – which is why we do the hard work for you. Here are ten types of online marketing that we use to help your company succeed. 1. Video Marketing Video...
How Do Pay Per Click Ads Work?
Are you familiar with the term PPC ad? It means Pay Per Click advertising and is one of the most commonly used forms of online marketing. Naturally, not everyone understands how the ads work (apart from being clicked!). Let’s take a bit of time to discover how this form of paid advertising works and help you determine if it is a good fit for your goals. The Mechanics of PPC So, how...
Top 3 Reasons to Add an FAQ Page to Your Website
When new visitors arrive on your website, chances are they will have questions. And because no business, no matter how unique, can operate in an unique way from other businesses, chances are that those questions will be pretty similar to commonly-asked questions of all businesses. People are interested in finding out up front how you handle things like shipping, returns, gift cards, and so on....
5 Compelling Online Marketing Strategies to Transform Your Business
You might think that you’re doing everything you can to market your business… … but what if you’re not? The explosion of the Internet, social media, and mobile has changed all the rules of marketing. If you are not using the latest digital Marketing strategies to transform your business, you might be losing out on: New customers Increased sales Your future growth and expansion You don’t want...