Facebook-f Twitter Linkedin Youtube Map
CALL (720) 432-1736
  • Home
  • About

    About

    Client Support

    Client Dashboard

    Experience

    Accessibility Compliance

    Clients

    Portfolio

    Online Marketing

    Graphic Design

    Video

    AGENCY | Our Professionals

    We offer a full range of other Online Marketing strategies and services, including:

    Brad

    CEO

    Kathy

    COO

    Dick

    CIO

    Dani

    CFO

    MJ

    Creative Director

    Book a Strategy Session With an Expert!
    CONTACT US
  • Services

    Services

    Client Support

    Client Dashboard

    Web Development

    Content Marketing

    Web Design

    Hosting

    Accessibility Compliance

    Mobile Marketing

    Reputation Management

    Digital Consulting

    Online Marketing

    Search Engine Optimization

    Local SEO

    Pay Per Click Management (PPC)

    CLICK HERE TO START

    Social Media Marketing

    Email Marketing

    Video Marketing

  • Blog
    • Positive Client Reviews for your Business
    • Denver Businesses, Websites, and Google’s New Algorithm Update
    • Your Denver Mobile Ads Now Have Automatic Call Extensions
    • Why Video Marketing is So Powerful
    • 84% of People Trust Online Reviews As Much As Personal Recommendations
  • Contact us
  • Call (720) 432-1736
Facebook-f Twitter Linkedin Youtube Map
CALL (720) 432-1736
  • Home
  • About

    About

    Client Support

    Client Dashboard

    Experience

    Accessibility Compliance

    Clients

    Portfolio

    Online Marketing

    Graphic Design

    Video

    AGENCY | Our Professionals

    We offer a full range of other Online Marketing strategies and services, including:

    Brad

    CEO

    Kathy

    COO

    Dick

    CIO

    Dani

    CFO

    MJ

    Creative Director

    Book a Strategy Session With an Expert!
    CONTACT US
  • Services

    Services

    Client Support

    Client Dashboard

    Web Development

    Content Marketing

    Web Design

    Hosting

    Accessibility Compliance

    Mobile Marketing

    Reputation Management

    Digital Consulting

    Online Marketing

    Search Engine Optimization

    Local SEO

    Pay Per Click Management (PPC)

    CLICK HERE TO START

    Social Media Marketing

    Email Marketing

    Video Marketing

  • Blog
    • Positive Client Reviews for your Business
    • Denver Businesses, Websites, and Google’s New Algorithm Update
    • Your Denver Mobile Ads Now Have Automatic Call Extensions
    • Why Video Marketing is So Powerful
    • 84% of People Trust Online Reviews As Much As Personal Recommendations
  • Contact us
  • Call (720) 432-1736
Facebook Marketing Basics For Your Business
August 22, 2013by OMMOnline Marketing Blog

Facebook Marketing Basics For Your Business

In this blog post we are going to cover some Facebook Marketing Basics For Your Business. Facebook continues to be one of the most visited websites on the internet. And, as of right now there has been no replacement for what the site has become to most businesses and individuals. Most people use Facebook to connect with friends and family such that is has taken the place of being able to reach out by phone. It’s estimated that there are at least 3 to 4 different generational age demographics actively using Facebook accounts right now.

These facts are very important to the need of every business to have a presence on the platform. While not every business needs to be active in seeking prospects and customers, it would be unwise to not have a Facebook Page for users to visit to learn about your business. The key activity for success on Facebook, is for businesses to engage users. To do so, your business should be producing good content that keeps the attention of potential prospects and customers.

Engagement should be a two-way conversation if possible. It is a way for you and your business staff to listen to the public about things that they value. It’s also your way of being able to answer their concerns and questions regarding your product, services and public opinions.

In order to establish a presence on Facebook, your business needs to have a special page dedicated for business communications. This should be separate from your personal Facebook account. With your business page, you’ll share articles, videos, blog posts, or ideas with those connected to your company’s Facebook page.

You will use this content to attract new prospects into your marketing funnel. To leverage Facebook to meet new prospects, the online content that you produce should be worthy of others sharing it with their personal online network. If your content isn’t being shared, you might need a bigger Facebook following or more compelling content.

As you engage those new to your business page, you want to encourage them to sign up for your e-mail list or your SMS notification list. This part of the process works like any other opt-in or marketing strategy. You want to give the visitor a clear message about receiving something in their best interest in exchange for their contact details. Keeping the interest of those connected to your business through Facebook, should always have some relationship to what your business is doing. Even if that connection is indirect, those who follow your company should have your business in their minds. Any social media platform strategy should ultimately lead to your company getting more prospects. If it doesn’t, you will want to consider keeping your Facebook presence, but devoting your time to the social media platform that does bring prospects.

This is important because all social media, including Facebook is very time intensive. In order for it to be done effectively, you’ll need to have a person in your business dedicated to doing it every day or at least frequently. While some companies choose to hire a specialist and train them, this is a very slow and resource intensive solution. Smart companies work with local marketing consultants such as Online Marketing Media in Denver that can help with designing a strategy and implementing a plan for success.

Read More
Share

Drop Us a Line

Choice 1: Complete this quick form and we’ll be in touch soon.

Get in touch

Book a Strategy Session

Choice 2: Click this button to book an appointment directly with a specialist.

Book a Strategy Session With an Expert!
Phone:
(720) 432-1736
Send Email:
info@onlinemarketingmedia.net
Location:
13918 E Mississippi Ave #60491 Aurora CO 80012
Phone:
(720) 432-1736
Send Email:
info@onlinemarketingmedia.net
Hours:
MON–FRI 9AM–5PM

Site Links

  • Read Our Blog
  • Terms and Conditions
  • Privacy Policy
  • Sitemap

Get Started Today

CLICK HERE TO START

Design by © Online Marketing Media | All rights reserved

Facebook-f Twitter Linkedin Youtube Map